classic collection permanent hair color 7 12 av 1Format: 90 Ml 3 Oz True to tone permanent color with natural coverage. High concentration of colorants with up to 25% less fading compared to market competitors. Up to 136% more shine compared to untreated hair. Improved hair quality thanks to pre bonding technology with 41% less breakage compared to market competitors. Ethanolamine based. Free from PPD, sulfates, parabens, resorcinol, MIT, and minerals.
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