The Bonfire Moment: Bring Your Team Together to Solve the Hardest Problems Startups Face - Hardcoverby Martin Gonzalez (Author), Joshua Yellin (Author) Unique insights from pioneers of Google's Startup Accelerator on why building teams is harder than building tech and a proven way to develop a strong, resilient and effective team. Most startups fail not because of a bad product, poor timing, or mismanaged cash, but because of people problems: conflicts over strategy, decision making, and team culture. Even the smartest entrepreneurs have been