100 More Things Every Designer Needs To Know About People - Paperbackby Susan Weinschenk (Author), Guthrie Weinschenk (Prepared by) Thousands of designers, marketers, and product managers have come to rely on Susan Weinschenk's original 100 Things Every Designer Needs To Know About People as a "go to" for practical advice on how to use the latest findings in psychology and neuroscience to directly inform and improve their designs, brands, and products. Research hasn't stopped since the book was written, and new design